Expertise

CIS has extensive and proven expertise delivering intelligence at a global, regional and local level in the following areas:

  • Organizational Intelligence

    Competitor structures and processes, organizational changes and expansion, headcount data.

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  • Human Resource, Compensation and Retention Intelligence

    Compensation and salary benchmarking, competitor retention strategies, employee training, recruiting and promotional strategies, key competitor talent identification.

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  • R&D and Innovation Intelligence

    Dedicated R&D resources, R&D pipeline, current innovation focus, externalization, key R&D partnerships, new product launch timelines, future strategy

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  • Product and Service Offerings

    Portfolio, product/service specifications, claimed differentiators, product/service focus, vertical focus.

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  • Pricing Intelligence

    Pricing strategy, bundling, discounting.

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  • Sales Structures and Process

    Team size, structure and profile, sales targets, sales incentives, account management processes, customer segmentation, target verticals.

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  • Marketing

    Team size, structure and profile, key messaging, current and planned campaigns, marketing budget, key marketing methods.

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  • Manufacturing and Production

    Structure and production locations, production volumes and capacities, production processes and costs, raw materials supply, key suppliers, warehousing and transportation, production headcounts by function, quality control, shift patterns.

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  • Distribution/Route to Market

    Distribution channels, role of distributors, key partners.

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  • Logistics and Warehousing

    Location, partners, costs.

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  • Service

    Technical and after sales service resources and processes, level of service provided by client size and type.

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CIS is expert in providing evidence-based solutions targeting client-specific problems and challenges across all parts of the value chain.

With over 15 years' experience designing and delivering competitor and market intelligence programs, we have extensive expertise in investigating every aspect of competitors' business models and processes.

Our clients are demanding in terms of their intelligence needs and those requirements are met via our global analysts who excel in eliciting accurate and in-depth intelligence. The evidence we gather is translated by our team of global experts into actionable results that provide significant understanding to our clients.

Our global teams combine skills in primary intelligence gathering and data analysis, with functional and industry-specific knowledge.

CIS' expertise is multidisciplinary and includes industry, functional, consultancy and research skill sets.

Our global team comprises:

Functional

  • Accountancy/Financial Planning
  • Brand Management
  • Business Development
  • Engineering
  • HR
  • Manufacturing/Production
  • Marketing
  • R&D and Innovation
  • Strategic Analysis
  • Supply Chain Planning
  • Technical

Industry

  • Automotive and Transportation
  • Building Technologies and Management
  • Chemicals
  • Energy/Utilities
  • Engineering
  • Financial Services
  • Food and Beverage
  • IT
  • Telecoms

Consultancy

  • Competitive Simulation Exercises and Strategy Games
  • Conference Coverage
  • Due Diligence
  • Emerging Markets
  • Evidence-based Analysis
  • Primary Intelligence Gathering
  • Secondary Data Analytics

Linguistic

  • Western European
    • Danish
    • Dutch
    • English
    • Finnish
    • French
    • German
    • Italian
    • Portuguese
    • Spanish
    • Swedish
  • Eastern European
    • Bulgarian
    • Croat
    • Czech
    • Hungarian
    • Polish
    • Romanian
    • Russian
    • Slovenian
    • Turkish
  • Asian/Arabic
    • Arabic
    • Cantonese
    • Indian Dialects
    • Japanese
    • Mandarin